The Home Page of your website is the “cover letter” of your company on the web. Not only for the fact of reaching specific users but also for search engine ranking.
The question is, do we really pay attention to everything that is on the main page of our website development Dubai? Are we aware of what is the first thing that users who look for us on the website?
Leading Website Development Company in Dubai talk about some mistakes that are commonly made when developing the Home page to see if it is time to make some changes.
Usually, various brands bet on the website development Dubai to offer products or services of a unique quality, but if the Home Page is not properly developed, users will not spend a minute getting to know those products and services.
In principle, it is key to define who your customer is, what you can offer him, how you can attract them and what you hope to get from them. With these objectives established, the conditions already exist to specify a strategy that allows you to make your online presence profitable.
The above, added to the review of the following aspects, will make the Home Page really have the desired impact:
Irregular Configuration of the Main Page Menu
The navigation menu is perhaps the most important section of a website development Dubai, both at the SEO level and at the usability level. A poorly structured menu can lead the user to leave the page.
This is mainly because the person cannot find what they are looking for or simply because they get lost in the confusion of the menu . This is where it is ideal to put yourself in the shoes of the user to avoid forcing them to go through the entire page.
Few / Too Many Texts
How much text is the user willing to read on the home page? How much does Google detect from our Home Page?
Website Development Company in Dubai recommendation is NOT to use the Home Page to explain in detail what the web is about (that information would go in the “about us” section). Of course, it is not advisable to leave it without text, since if there are only images, Google will not see anything in it.
Ideally, this page should be simple and have small texts that explain what your brand offers (adding the keywords from the web).
Added to this is the need to give search engines such as Google access to the deepest pages of the web from the Home Page. In this way, it is ensured that it reaches all the landings on the site.
This is done by adding links to the featured e-commerce articles (if you have this tool) or to the most shared posts on the blog or the News section.
Now that you know some of the most common website development Dubai mistakes when organizing your Home Page. Tell us, what other mistakes your website development company in Dubai has done in your website?